Certified Hospitality Revenue Manager (CHRM®)

 A Certified Hospitality Revenue Manager (CHRM®) candidate is competent and is able to maximize revenue opportunities and optimize profits. The CHRM® confirms your knowledge, capabilities, and experience in revenue management. The CHRM® designation may be used on letterhead, business cards, and other writings.

Qualifying Candidate

Fifty percent or more of the duties and responsibilities involve revenue management, including forecasting, analyzing inventories, rates and occupancy. Manage input of data and report generation. Manage block activity and monitor property management system. Manage and supervise reservations.

Prerequisites

Candidate time in position: 6 months, OR

• One current AHLEI supervisor, management,department head, or executive certification eliminates time requirement (limit 1)

• Degree from an accredited academic institution eliminates time requirement (limit 1)

Topics covered

1.         The Lodging Industry

2.         Forecasting and Planning

3.         Strategies and Tactics

4.         Statistical Analysis

5.         E-Commerce and Online Distribution

Application

Candidates must submit an application and meet the necessary prerequisites. The CHRM® program must be completed within one year from enrollment. Candidates have the option of extending their enrollment expiration date up to one year upon paying a $100 administration fee.

Fee includes

• CHRM® Exam Preparation Booklet

• One Volume Resource Materials CD

• First exam

• Certificate and lapel pin upon successful completion of the exam

Exam

We require that individuals arrange to take their examination under the supervision of an approved proctor.

• Exam consists of 125 multiple-choice questions that must be answered within a three-hour time period.

• Passing score: 70% or higher.

• Two retakes are allowed if a candidate does not pass the exam. The fee is $150 and must be completed within the same one year time frame of enrollment.

• Exam is available online and paper-based.

Recertification: Every five years

Once certified, designees are automatically enrolled in the CHRM® Recertification Program, which recognizes and rewards continuing efforts toward hospitality career growth. A portfolio to help track professional-development activities is provided. A new jeweled lapel pin (reflecting the number of years certified) and certificate are awarded at the time of each recertification. www.ahlei.org/recertification